Li Jing currently serves as Senior Vice President of Beijing New Interactive Digital Technology Co., Ltd. (CIG) and has been the CEO of its subsidiary, BITONE (Beijing) Technology Co., Ltd., since 2021. With 15 years of experience in digital marketing, she specializes in integrated campaign marketing, big data analytics, AI-driven technologies, user operations, and new media strategies. She has successfully delivered benchmark campaigns for leading brands including Huawei, BMW, Audi, Volkswagen, BYD, Geely, XPeng, Watsons, and Tmall.
As an industry thought leader, Li Jing has actively participated in major conferences such as the Golden Touchpoint Global Commercial Innovation Summit, CSM Media Research events, Digital Economy Development Summit, and China Commercial Advertising Association's Howl Festival. She has played a pivotal role in shaping automotive marketing strategies by exploring innovative approaches in the digital era.
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